Privacy Policy

Last updated: July 2026

1. Introduction

GX Tuition ("we", "our", "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect personal information when you use our services or visit our website.

We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

GX Tuition is the data controller for the personal data described in this policy.

2. Information We Collect

We may collect and process the following personal information:

Parent / Guardian Information:

  • Name
  • Email address
  • Telephone number
  • Postal address

Student Information:

  • Name
  • Date of birth and year group
  • Current school
  • Educational information, including assessment results, academic performance, learning needs, and progress records

Emergency Contact Information:

  • Emergency contact name
  • Emergency contact telephone number

Technical Information:

  • IP address
  • Browser type and device information
  • Website usage data collected via cookies

Special Category Data:

Where you tell us about a student's additional learning needs, special educational needs (SEN), health conditions, or disabilities, this may constitute special category data under Article 9 of the UK GDPR. We collect and process this information only with your explicit consent, and use it solely to tailor tutoring and provide appropriate educational support.

3. How We Use Your Information

We use personal data to:

  • Provide tutoring services and educational support
  • Manage enrolment, scheduling, attendance, and communication
  • Issue invoices and process payments
  • Send assessment results and progress updates
  • Respond to enquiries and provide customer support
  • Improve our services and website
  • Send newsletters and marketing communications where consent has been given
  • Comply with legal and safeguarding obligations

Service-related communications (such as lesson updates, invoices, timetable changes, or important notices) will be sent regardless of marketing preferences.

4. Legal Basis for Processing

Under UK GDPR, we process personal data on the following legal bases:

  • Contract - to provide tuition services
  • Consent - for marketing communications, photography, and cookies
  • Explicit consent - for special category data (e.g. a student's SEN, health conditions, or disabilities) under Article 9 UK GDPR
  • Legitimate interests - to manage and improve our services and communicate with clients
  • Legal obligation - to comply with safeguarding, financial, and regulatory requirements

5. Data Sharing

We may share personal data with trusted third-party service providers, including:

  • TutorCruncher - our booking and management platform
  • Brevo - our email and communication platform
  • Calendly - for appointment scheduling
  • Payment processors - to process payments securely
  • Google (Analytics, Tag Manager & Ads) - to measure website usage and deliver relevant advertising (loaded only with your cookie consent)
  • Vercel - our website hosting and performance analytics provider

We do not sell personal data to third parties. All service providers are required to protect personal data and use it only for the purposes specified by GX Tuition.

6. International Data Transfers

Some of our service providers process personal data outside the United Kingdom. In particular, Google and Vercel are based in the United States. Where personal data is transferred outside the UK, we ensure appropriate safeguards are in place, such as UK adequacy regulations, the UK Extension to the EU-US Data Privacy Framework, or the International Data Transfer Agreement (IDTA) / standard contractual clauses, to protect personal data in accordance with UK GDPR.

7. Cookies

Our website uses cookies to improve your experience. Cookies are small text files stored on your device.

We use:

  • Essential cookies - required for the website to function
  • Analytics cookies - to understand how visitors use our site, via Google Analytics (managed through Google Tag Manager) and Vercel Analytics
  • Marketing cookies - to support relevant advertising, via Google Ads

Analytics and marketing cookies are only loaded after you accept them; if you decline, no Google or advertising tags are loaded. You can manage your cookie preferences through the cookie consent banner on our website or via your browser settings.

8. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected.

  • Student records are typically retained for up to 3 years after the end of the tutoring relationship
  • Financial records are retained for 7 years in line with legal requirements

9. Your Rights

Under UK GDPR, you have the right to:

  • Access - request a copy of your personal data
  • Rectification - correct inaccurate or incomplete data
  • Erasure - request deletion of data in certain circumstances
  • Restriction - limit how your data is processed
  • Data portability - receive your data in a structured format
  • Object - object to processing based on legitimate interests
  • Withdraw consent - at any time, where processing is based on consent

Requests can be made by contacting info@gxtuition.co.uk.

10. Children's Privacy

We collect and process personal data relating to students only with the consent of a parent or legal guardian.

Parents and guardians are responsible for ensuring that the personal data provided about their child is accurate and up to date. Parents have the right to access, correct, or request deletion of their child's personal data in accordance with UK GDPR.

11. Automated Decision-Making

GX Tuition does not use automated decision-making or profiling that produces legal or similarly significant effects.

12. Data Security

We implement appropriate technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure, or destruction. These measures include secure data storage, access controls, and encrypted connections (HTTPS).

13. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be published on this page with an updated revision date. We encourage you to review this policy periodically.

14. Contact Us & Complaints

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:

  • GX Tuition
  • Email: info@gxtuition.co.uk
  • Phone: 07930 633 503
  • Address: 8 East Common, Gerrards Cross, SL9 7AD

You also have the right to complain to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection, at www.ico.org.uk, if you believe your data has been handled unlawfully.